by Kevin Brimhall | Jan 27, 2011 | Sales / Growth
Do you remember the last time you went to a dealership to buy a car? Over the years, my experience never varies. I pull up at the dealership and a sales person literally runs over to my car and tackles me before I even get out. The sales person’s first question?...
by Kevin Brimhall | Dec 13, 2010 | Book Summaries, Sales / Growth
You can’t see them – so how do you sell them? That’s the problem with services. In this classic field guide to modern marketing, Beckwith covers a lot of territory. Christened "a classic" by Swim With the Sharks author Harvey Mackay, this...
by Kevin Brimhall | Dec 7, 2008 | Sales / Growth
As the current business environment is causing tremendous mental upheaval among so many people, I thought that it could be helpful to provide several quick to read and implement tips. Tip # 1. Exercise control where you can. There are things we can...