by Kevin Brimhall | Aug 1, 2010 | Sales / Growth
Have you ever watched a movie and immediately known that some parts of it would stick with you for a long time? That happened to me when I first saw the critically-acclaimed Glengarry GlenRoss, a 1992 movie about four real estate salesmen who use mostly deceptive...
by Kevin Brimhall | Jan 7, 2010 | Book Summaries, Sales / Growth
This book has been on my reading list for awhile. Then, its recent endorsement by commercial real estate broker-extraordinaire Peter Pessetto prompted me to act. "Mr. Shmooze" is the story of a man who lives his life and performs as a salesperson with the...
by Kevin Brimhall | Sep 28, 2009 | Sales / Growth
So, you were finally able to schedule that all-important meeting with the sales prospect. Now what? Well, of course, you need to prepare. But what does effective preparation entail? And what is critical during and after the meeting? Many sales people overlook the...
by Kevin Brimhall | Jun 25, 2009 | Sales / Growth
1. Clear communication. Use the KISS (Keep It Short and Simple) method – it does not have to be complicated to outline exactly what is expected of them daily, weekly, monthly and quarterly. 2. Motivate your current sales team with incentives, rewards and, most...
by Kevin Brimhall | Mar 10, 2009 | Sales / Growth
Announcing a new way to develop and improve yourself in 2009, without having to leave your home or office. Webinars 2009 – An effective and low-cost way to supplement your professional and personal development. I know that many of you love to keep abreast of the...
by Kevin Brimhall | Feb 26, 2009 | Sales / Growth
Nothing helps you make a sale like strong testimonials from satisfied customers. Prospects are impressed when they hear positive things from those who have already bought your product or service. Some types of customer recommendations work better than others....